I started my journey in eCommerce in 2022, beginning with Amazon. In the early stage, my focus was on learning product research, sourcing, and building listings that actually convert into sales.

Over the next few years, I worked with different brands and sellers, which gave me hands-on experience in managing products, solving real problems, and understanding what actually performs in competitive markets.

As the market started shifting, I moved early into TikTok Shop during its growth phase. I saw the opportunity before it became saturated and began working on launching and scaling brands on the platform.

This shift allowed me to generate strong results by combining the right product strategy with high-performing content systems. I helped brands grow through both organic TikTok reach and paid scaling methods.

Today, my focus is on building and scaling TikTok Shop systems that create consistent revenue through creators, content, and performance-driven execution.

I’m always focused on learning and adapting — because in eCommerce, staying ahead is the only way to grow.